Our Solutions and Services
We all know how hard it is to find new customers and how easy it is for them to churn. To get the best from your campaigns it is always important that the right people are approached with the most relevant product. A successful integrated marketing campaign is not just about having consistency across channels: its about having channels work together cohesively, each adding value (and response potential) to the next.
Mailforce provides fulfilment expertise across the whole direct communication workflow. To meet your business needs we may simply support you with print and mail house services. We can also help you improve the engagement of your direct marketing campaigns with:
- Procurement Consultancy: Professional services relating to vendor selection and contract management for all campaign elements from data to print management
- Campaign consultancy: The production integrated multichannel direct marketing campaigns from concept through to fulfilment.
- Customer insights: Understanding who is purchasing what from your organisation and sophisticated mapping to locate more of your very best customer customers.
- Data cleansing and enhancement: Appending data fields, as well as removing ineffective records with the National Change of Address TM file , the ADMA ‘Do Not Mail’ register and applying sophisticated deduplication techniques.
- Post campaign management: Campaign result analysis, customer behaviour analytics including RFM modelling, and overall campaign ROI accountability reporting